FROM FAMILY BUSINESS TO WORLDWIDE FITNESS FAMILY

Go directly to an era within Johnson Health Tech's history or scroll to explore our complete timeline.

Manufacturing a Fitness Equipment Company

The Johnson Health Tech story began in 1975 in Taichung, Taiwan, where Mr. Peter Lo founded Johnson Metals. He earned his first client, Ivanko, by handwriting letters to hundreds of companies to offer his manufacturing services. Our modest beginning quickly gave way to two decades of aggressive investment and growth. During this time, Johnson emerged as a premier manufacturer for industry-leading fitness equipment companies. Early clients included Ivanko, Ross, Trek and others.

The Early Years

At the time Peter Lo established his business, American companies were looking overseas for manufacturing support. Mr. Lo wanted to convey his ability to conduct business globally, and a nearby mountain named Xueshan gave him an idea. The name, formally pronounced “cha-sen” sounded similar to “Johnson,” which Mr. Lo knew to be a common name in Europe and North America. He liked the duality of it, so he called his company Johnson Metals.

The Logo

The Logo

The Johnson logo bears both the Johnson name and a graphic representation of the Xueshan mountain near the Taichung, Taiwan headquarters.

The Lo Family

The Lo Family

Founder Peter Lo with wife Cindy and children May, Jason and Theresa.

The First Foundry

The First Foundry

Situated in the same location where the Johnson Health Tech factory stands today in Taichung, Taiwan, the company’s first foundry produced weight plates to fulfill early orders.

Ivanko Barbells

Ivanko Barbells

These sketches represent the first barbell plates manufactured by Johnson Metals. Despite having little exposure to weightlifting equipment, Peter Lo accepted the order. He forged the plates in a small foundry and used his home for finish work. For a while, his living room served as a paint line.

Brand development & globalism

As Johnson Health Tech matured, the company evolved from being an equipment and original design manufacturer into a vertically integrated fitness powerhouse that owns all stages of production, distribution and sales. Better positioned to control cost and quality, we began winning market share across all channels and regions by offering better value to customers.
Global Expansion

Global Expansion

As Johnson Health Tech entered into brand ownership and development, the company also pursued an aggressive expansion strategy. Ultimately, the company established wholly owned subsidiaries in over 40 countries and a distribution network that spans the globe.

Striving for New Horizons

Striving for New Horizons

Johnson Health Tech established Horizon Fitness in 1998, aiming to redefine the home exercise experience. With this new offering, exercise enthusiasts of all kinds could find the perfect piece for their unique goals, sure that the equipment fit their body as well as it fit their space and schedule. Today, Horizon continues to drive the evolution of fitness and wellness with award-winning products.

From Trek, a Vision

From Trek, a Vision

In 1996, Johnson Health Tech acquired the tooling and patents of Trek Fitness, a line of exercise equipment, from the Wisconsin-based bicycle behemoth. Renamed Vision Fitness, this venture launched the era of Johnson Health Tech brand ownership and development.

Market leadership & the future of fitness

Today, we continue to drive the evolution of fitness and wellness with our award-winning products. We’re focused on product technology and enhancements that improve the user experience. We’re redefining fitness with our original group training products and signature programming designed to preserve and maximize health through all stages of life. Yet even as we strive to become the largest fitness and wellness company in the world, we never forget the vision and values that gave us our start and made us great.
Manufacturing Leadership

Manufacturing Leadership

We own our factories and control manufacturing all the way from raw materials to finished products. This vertically integrated process enables us to realize greater value at each stage of production and pass those advantages along to our customers.

An Ideal of Wellness

An Ideal of Wellness

In 2006, Johnson Health Tech introduced a special Wellness division to help people live an altogether more comfortable life. Since its launch, the Wellness division’s portfolio has grown to include massage chairs and accessories, including cushion massagers, foot massagers, neck massagers and more. In 2020, we acquired Fujiiryoki, a premium massage chair brand in Japan.

Retail Reach

Retail Reach

As the number-one specialty fitness retailer in the world, Johnson Fitness & Wellness retail outlets in Asia, Europe and the Americas keep the company in close contact with customers on a daily basis.

Industry-leading Portfolio

Industry-leading Portfolio

Johnson Health Tech launched Matrix in 2001 to bring premium fitness equipment to the marketplace. Fueled by cross-cultural collaboration, today Matrix offers a complete line of cardio, strength and group training equipment for health clubs, luxury resorts, collegiate athletic teams and more, plus club-quality equipment reimagined for the home.

Matrix on the Move

Matrix on the Move

In 2008, when the global economy was contracting, Johnson Health Tech instead invested heavily to fill out the Matrix lineup. New product development, exclusive partnerships and brand acquisitions — including Milwaukee-based strength equipment manufacturer Magnum — grew the Matrix portfolio from 56 products in 2007 to over 400 by 2015. In 2025, our industry-leading portfolio exceeds 600 products.

A Major Flex

A Major Flex

In 2024, Johnson Health Tech acquired home fitness brands BowFlex, Schwinn Fitness, and JRNY to complement its existing retail portfolio. These strategic additions expand Johnson’s consumer business globally and its ability to offer a more diverse, holistic product range that inspires people to prioritize their health and well-being. 

Manufacturing a Fitness Equipment Company

The Johnson Health Tech story began in 1975 in Taichung, Taiwan, where Mr. Peter Lo founded Johnson Metals. He earned his first client, Ivanko, by handwriting letters to hundreds of companies to offer his manufacturing services. Our modest beginning quickly gave way to two decades of aggressive investment and growth. During this time, Johnson emerged as a premier manufacturer for industry-leading fitness equipment companies. Early clients included Ivanko, Ross, Trek and others.

The Early Years

At the time Peter Lo established his business, American companies were looking overseas for manufacturing support. Mr. Lo wanted to convey his ability to conduct business globally, and a nearby mountain named Xueshan gave him an idea. The name, formally pronounced “cha-sen” sounded similar to “Johnson,” which Mr. Lo knew to be a common name in Europe and North America. He liked the duality of it, so he called his company Johnson Metals.

The First Foundry

The First Foundry

Situated in the same location where the Johnson Health Tech factory stands today in Taichung, Taiwan, the company’s first foundry produced weight plates to fulfill early orders.

The Logo

The Logo

The Johnson logo bears both the Johnson name and a graphic representation of the Xueshan mountain near the Taichung, Taiwan headquarters.

Ivanko Barbells

Ivanko Barbells

These sketches represent the first barbell plates manufactured by Johnson Metals. Despite having little exposure to weightlifting equipment, Peter Lo accepted the order. He forged the plates in a small foundry and used his home for finish work. For a while, his living room served as a paint line.

The Lo Family

The Lo Family

Founder Peter Lo with wife Cindy and children May, Jason and Theresa.

Brand development & globalism

As Johnson Health Tech matured, the company evolved from being an equipment and original design manufacturer into a vertically integrated fitness powerhouse that owns all stages of production, distribution and sales. Better positioned to control cost and quality, we began winning market share across all channels and regions by offering better value to customers.
Global Expansion

Global Expansion

As Johnson Health Tech entered into brand ownership and development, the company also pursued an aggressive expansion strategy. Ultimately, the company established wholly owned subsidiaries in over 40 countries and a distribution network that spans the globe.

From Trek, a Vision

From Trek, a Vision

In 1996, Johnson Health Tech acquired the tooling and patents of Trek Fitness, a line of exercise equipment, from the Wisconsin-based bicycle behemoth. Renamed Vision Fitness, this venture launched the era of Johnson Health Tech brand ownership and development.

Striving for New Horizons

Striving for New Horizons

Johnson Health Tech established Horizon Fitness in 1998, aiming to redefine the home exercise experience. With this new offering, exercise enthusiasts of all kinds could find the perfect piece for their unique goals, sure that the equipment fit their body as well as it fit their space and schedule. Today, Horizon continues to drive the evolution of fitness and wellness with award-winning products.

Market leadership & the future of fitness

Today, we continue to drive the evolution of fitness and wellness with our award-winning products. We’re focused on product technology and enhancements that improve the user experience. We’re redefining fitness with our original group training products and signature programming designed to preserve and maximize health through all stages of life. Yet even as we strive to become the largest fitness and wellness company in the world, we never forget the vision and values that gave us our start and made us great.
Manufacturing Leadership

Manufacturing Leadership

We own our factories and control manufacturing all the way from raw materials to finished products. This vertically integrated process enables us to realize greater value at each stage of production and pass those advantages along to our customers.

Industry-leading Portfolio

Industry-leading Portfolio

Johnson Health Tech launched Matrix in 2001 to bring premium fitness equipment to the marketplace. Fueled by cross-cultural collaboration, today Matrix offers a complete line of cardio, strength and group training equipment for health clubs, luxury resorts, collegiate athletic teams and more, plus club-quality equipment reimagined for the home.

An Ideal of Wellness

An Ideal of Wellness

In 2006, Johnson Health Tech introduced a special Wellness division to help people live an altogether more comfortable life. Since its launch, the Wellness division’s portfolio has grown to include massage chairs and accessories, including cushion massagers, foot massagers, neck massagers and more. In 2020, we acquired Fujiiryoki, a premium massage chair brand in Japan.

Matrix on the Move

Matrix on the Move

In 2008, when the global economy was contracting, Johnson Health Tech instead invested heavily to fill out the Matrix lineup. New product development, exclusive partnerships and brand acquisitions — including Milwaukee-based strength equipment manufacturer Magnum — grew the Matrix portfolio from 56 products in 2007 to over 400 by 2015. In 2025, our industry-leading portfolio exceeds 600 products.

Retail Reach

Retail Reach

As the number-one specialty fitness retailer in the world, Johnson Fitness & Wellness retail outlets in Asia, Europe and the Americas keep the company in close contact with customers on a daily basis.

A Major Flex

A Major Flex

In 2024, Johnson Health Tech acquired home fitness brands BowFlex, Schwinn Fitness, and JRNY to complement its existing retail portfolio. These strategic additions expand Johnson’s consumer business globally and its ability to offer a more diverse, holistic product range that inspires people to prioritize their health and well-being.